7 Rookie Legal Mistakes Entrepreneurs Make (And How to Avoid Them)

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On this Cyber Monday, I wanted to share an important article from my dear friend and trusted IP lawyer Rachel Rodgers. Having been in business for 18 years, and worked with hundreds of entrepreneurs, I have either lived through or seen just about every mistake you can make in business. The legal mistakes can be especially egregious, and costly.

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YOU ARE NEVER GOING TO MAKE ENOUGH MONEY; HERE’S WHY

Yes, you read that right. I’m here to break the bad news to you. You aren’t ever going to make enough money! You simply can’t ever make enough money. It’s the trap of entrepreneurship. But understanding the reasons for it, and knowing the alternative to what you should pursue, can help spare you a lot of time, stress and chasing.

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GROWTH HAPPENS WHEN YOU SAY OUTCH

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I meet with my mastermind once a month.  We sit down together for five hours to discuss our business (and personal) challenges.

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HOW TO RAISE PRICES WHEN YOU ARE AFRAID OF LOSING CLIENTS

Inevitably the biggest challenge you will ever get for raising your prices will not be from your clients, but will come from you.  You will fear losing your clients, even if the price increase you are considering brings you up to prices that are comparable to your competitors.

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How to think like a marketer and sell like a superstar – interview with John Jantsch

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When I first started writing about small business marketing many years ago, one of the first people I heard about was John Jantsch of Duct Tape Marketing. John had a great reputation, a solid business and a well-respected and highly trafficked blog.

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Reverse Engineering the Ultimate TEDTalk

Due to my involvement with TEDxPhoenix, I was given the opportunity to attend TEDActive 2010 and witness a great talk by Sebastian Wernicke entitled Lies, damned lies and statistics (about TEDTalks). Not only was his delivery spot on, but his slides were very well designed and had a custom feel that set them apart from many presentations I’ve seen.

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THE BIGGEST DETERMINANT OF SUCCESS

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The biggest determinant of success is the level of commitment you have to being successful.

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