HOW TO RAISE PRICES WHEN YOU ARE AFRAID OF LOSING CLIENTS

Inevitably the biggest challenge you will ever get for raising your prices will not be from your clients, but will come from you.  You will fear losing your clients, even if the price increase you are considering brings you up to prices that are comparable to your competitors.

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How to think like a marketer and sell like a superstar – interview with John Jantsch

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When I first started writing about small business marketing many years ago, one of the first people I heard about was John Jantsch of Duct Tape Marketing. John had a great reputation, a solid business and a well-respected and highly trafficked blog.

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Reverse Engineering the Ultimate TEDTalk

Due to my involvement with TEDxPhoenix, I was given the opportunity to attend TEDActive 2010 and witness a great talk by Sebastian Wernicke entitled Lies, damned lies and statistics (about TEDTalks). Not only was his delivery spot on, but his slides were very well designed and had a custom feel that set them apart from many presentations I’ve seen.

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THE BIGGEST DETERMINANT OF SUCCESS

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The biggest determinant of success is the level of commitment you have to being successful.

5 WAYS TO HELP MANAGE SOMEONE YOU HATE

Hate your co-worker or employee? Congratulations! You have completed the first step in making things work.  Acknowledging you have a problem, after all, is the first step.

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THE ELEMENT OF JOB ADS THAT IS MOST IMPORTANT (AND OFTEN FORGOTTEN)

We’ve all seen (and maybe even written) those job ads that make it sound as though the staff is a sunny, smiling crew and the environment is full of high-fives and atta-boys. You know – those job descriptions that make it sound as though you’d practically pay for the privilege of walking through the door and being part of the team? Staff discounts, tuition assistance, team building….all can be yours if you’re the candidate lucky enough to be selected for the job.

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START YOUR NEW EMPLOYEES OFF THE RIGHT WAY

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Hiring and training new employees is not only time-consuming, but is also costly. That’s why, when you bring someone aboard, you should be doing all you can to make it a great start. First impressions go a long way, and if you can get that new hire off to a great start, you will have a much greater chance of having them stick around.

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